Opened 2016

East Main still smells like pear wood if the mill ran that morning.

Heel Map began because Althea Crook was tired of Medford players buying an Ashland "more heel" and then shoveling Bear Creek silt in the first irrigation week.

The first sheet was a condemned orchard plat from the county annex, flipped over, with terrace ticks in rust pencil. The first tray was a fruit lug. Rows get hatched before anyone talks about grinding. Lot 52 still refuses driver faces; scoring terraces only.

Suite 4 sits where the pear-blossom banners become county linoleum. If you want chrome and a simulator cave, keep driving toward the mall and do not knock.